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Alex Sherman covers media and sports for CNBC. He joined CNBC in Jan. 2018 after almost 10 years at Bloomberg, where he worked as an M&A reporter and a media reporter. Alex frequently appears on TV and has hosted digital documentaries on subjects including ESPN, YouTube and Netflix. He graduated from Harvard in 2004 and has two master’s degrees, an MS in journalism from Northwestern University’s Medill in 2007 and an MBA from NYU Stern in 2014. Sign up for the CNBC Sport newsletter with Alex Sherman, which brings you unmatched insights and exclusive interviews from the worlds of sports business and media, delivered weekly to your inbox.
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watch nowVIDEO02:16Eli Manning on avoiding politics and the Jaxson Dart Trump rally controversyAlex Sherman|Jessica Golden42 Min AgoEli Manning weighs in on Giants QB Jaxson Dart’s Trump rally falloutJessica Golden|Alex Sherman42 Min AgoEli Manning’s private equity firm acquires licensing company for NFL Flag in bet on youth sportsAlex Sherman42 Min Agowatch nowVIDEO21:26CNBC Sport: Eli Manning on youth sports, Jaxson Dart’s future and the Knicks’ playoff runAlex Sherman|Jessica Golden12 Hours AgoNew ’60 Minutes’ head Nick Bilton says Paramount’s CBS News hired him to pivot the show before ratings declineAlex ShermanMay 28, 2026CNBC Sport: How James Dolan’s hot streak could alter his business empire — and legacyAlex ShermanMay 28, 2026watch nowVIDEO20:43CNBC Sport: Brad Gilbert says tennis players lack leverage without a unionAlex Sherman|Jessica GoldenMay 27, 2026watch nowVIDEO31:56CNBC Sport: Utah Jazz and Mammoth owner Ryan Smith says ‘sports are the antithesis of AI’Alex Sherman|Jessica GoldenMay 20, 2026watch nowVIDEO15:34CNBC Sport: Ronda Rousey on UFC pay, Netflix’s MMA future and her comeback vs. Gina CaranoAlex Sherman|Jessica GoldenMay 13, 2026YouTube whisperers: The booming class of advisors behind MrBeast and other million-dollar channelsAlex Sherman|Zach ValleseMay 10, 2026watch nowVIDEO05:17How YouTube consultants help creators engineer viral videosDevan Burris|Zach ValleseMay 10, 2026CNBC Sport: Media ‘upfront’ advertising presentations have become an NFL showcaseAlex ShermanMay 7, 2026














