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Skip NavigationMarketsBusinessInvestingTechPolitics & PolicyVideoWatchlistInvesting ClubPROLivestreamMenuRoss Stores is becoming more productive under new CEO James Conroy, which should help boost its stock, according to UBS. The investment bank upgraded the retailer to buy from neutral. It also raised its price target on shares to $315 from $239, implying 37% upside from Friday’s close. “The ROST pivotal question is if its recent same store sales growth momentum can persist beyond this year. …The answer is yes,” analyst Jay Sole said Monday in a note to clients. Ross has lagged TJ Maxx’s productivity by a wide margin, but changes in merchandising, marketing and improved in-store operations should help it close the gap, according to UBS. Conroy joined Ross Stores in February 2025. By the end of that year, Ross’ productivity rose 24% while that of its competitor jumped 44%, Sole said. “The market doesn’t appreciate how much ROST closing this gap will drive [same-store sales] growth in [fiscal year 2027] and beyond,” he said. As productivity improves, Ross should be able to grow its revenue at a compound annual growth rate of roughly 8.5% over the next two years, per UBS. That’s about 260 basis points above the Street’s consensus estimate for Ross’ revenue, according to the bank. UBS’ call falls in line with consensus on the Street. Of the 21 analysts covering Ross Stores, 14 have a buy or strong buy on the stock, while seven have a hold rating on it, LSEG data shows. Shares have fallen 4% over the past three months.Read More