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Has Nike lost its ‘cool’ factor? LeBron James weighs in
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2026 Game Plan Summit starts tomorrow: Boardroom CEO Rich Kleiman on what to expectWed, Jul 15th 2026watch now
CNBC Sport x Boardroom’s Game Plan Summit: NBA champion Kevin DurantFri, Sep 19th 2025
What Kevin Durant would tell an NBA rookie who wants to follow in his footstepsThu, Sep 18th 2025
Ted Leonsis still pursuing MLB, MLS teams for Washington, D.C., sports empireThu, Sep 18th 2025
Live Nation CEO touts high demand, says concert tickets are still underpricedWed, Sep 17th 2025
NCAA sports commissioners weigh revenue models, private equity in NIL eraWed, Sep 17th 2025
More in Game Plan
watch nowVIDEO01:16CNBC Sport x Boardroom’s Game Plan Summit: NHL Commissioner Gary BettmanWed, Sep 17th 2025Josh Harris says you likely won’t see more sports assets going public as values soarIan ThomasWed, Sep 17th 2025NHL embracing return to Olympics after 12-year absenceIan ThomasWed, Sep 17th 2025Streaming deals are key to future of NFL viewership, fandomLillian RizzoWed, Sep 11th 2024MLB is aiming for a more national strategy, commissioner saysJake PiazzaWed, Sep 11th 2024Women’s sports are on an upward trajectory as fans, brands engageSarah WhittenWed, Sep 11th 2024No signs of slowing down for sports betting, industry leaders sayJake PiazzaWed, Sep 11th 2024After success in Paris, Los Angeles looks to elevate Olympic Games in 2028Ian ThomasWed, Sep 11th 2024watch nowVIDEO04:04CNBC’s Game Plan Summit highlights: Tom Cruise Olympics stunt & LA 2028Wed, Sep 11th 2024watch nowVIDEO07:172024 CNBC x Boardroom ‘Game Plan’ event to take place on September 10 in Los AngelesTue, Apr 2nd 2024Game Plan 2023 highlights: Sports stars, owners, investors, agents and media partners on the futureNatalie Rose Goldberg|Sara LindsayWed, Jul 26th 2023watch nowVIDEO19:44Inside the NFL’s streaming transformationAndrew Evers|Julia BoorstinFri, Feb 9th 2024Major League Pickleball founder looks to capitalize on the sport’s growing ‘cool’ factorJessica GoldenWed, Jul 26th 2023watch nowVIDEO03:04Kevin Durant on “running NBA Twitter”: ‘I like engaging with the fans’Tue, Jul 25th 2023watch nowVIDEO02:55Gamma Co-founder, CEO on social media: ‘The only thing that matters is your craft’Tue, Jul 25th 2023watch nowVIDEO02:05Taking our flagship channels direct-to-consumer is a when not an if, says ESPN Chairman Jimmy PitaroTue, Jul 25th 2023watch nowVIDEO01:33Los Angeles Rams Owner on Saudi global sports growth: ‘It’s not as easy as you think’Wed, Jul 26th 2023watch nowVIDEO02:33Major League Pickleball Founder on the roots of the fastest-growing sport in AmericaTue, Jul 25th 2023watch nowVIDEO00:49Tennis star Nick Kyrgios on pickleball: ‘I love it and it is getting more people active’Tue, Jul 25th 2023watch nowVIDEO03:48Gotham Global’s Ashlyn Harris to male sports allies: We need you to show upTue, Jul 25th 2023watch nowVIDEO02:23Colorado Rockies Co-owner on A.I. and fan engagementTue, Jul 25th 2023watch nowVIDEO02:29Ashlyn Harris on helping women tell their stories and transcending sportsTue, Jul 25th 2023watch nowVIDEO01:08Premier Lacrosse League Co-founder, President on FanDuel deal and the sports betting landscapeTue, Jul 25th 2023watch nowVIDEO02:33Brooklyn Nets Co-Owner on emerging leagues and measuring riskWed, Mar 27th 2024







