Pinterest deepens Amazon partnership with $4 billion cloud deal

June 4 : Pinterest said on Thursday it would pay Amazon Web Services $4 billion for cloud services through 2031, as the social media company strengthens a long-term partnership with its largest-ever deal.Shares of Pinterest were up nearly 5 per cent, while those of Amazon rose 1.7 per cent.Amazon.com’s


Business

Pinterest deepens Amazon partnership with $4 billion cloud deal

Pinterest deepens Amazon partnership with $4 billion cloud deal

Pinterest logo is seen in this illustration taken August 5, 2025. REUTERS/Dado Ruvic/Illustration

Read a summary of this article on FAST.

Get bite-sized news via a new
cards interface. Give it a try.

Click here to return to FAST
Tap here to return to FAST

FAST

June 4 : Pinterest said on Thursday it would pay Amazon Web Services $4 billion for cloud services through 2031, as the social media company strengthens a long-term partnership with its largest-ever deal.

Shares of Pinterest were up nearly 5 per cent, while those of Amazon rose 1.7 per cent.

Amazon.com’s cloud computing unit will provide Pinterest its custom chip processors, including Graviton and Trainium, to help scale its AI initiatives.

“This expanded commitment with AWS gives us the compute flexibility, hardware optionality, and infrastructure efficiency to accelerate our AI vision,” Pinterest’s Chief Technology Officer Matt Madrigal said in a statement.

Guess Word

Guess Word
Crack the word, one row at a time


Buzzword

Buzzword
Create words using the given letters


Mini Sudoku

Mini Sudoku
Tiny puzzle, mighty brain teaser


Mini Crossword

Mini Crossword
Small grid, big challenge


Word Search

Word Search
Spot as many words as you can


Show More


Show Less

Pinterest has been investing in AI tools by rolling out upgrades to its Performance+ ad suite, to boost growth amid intensifying competition from major players such as TikTok and Meta’s Instagram and Facebook.

Pinterest said it had worked with AWS since 2010 to improve the reliability and performance of the company’s core services.

The company, which earlier this month forecast second-quarter revenue above Wall Street estimates, said it plans to diversify its accelerated compute usage with Amazon’s custom silicon to improve price performance for its AI needs.

This includes leveraging AWS Trainium for large language models and vision-language models that power features like personalized visual search and AI-assisted discovery on its platform.

Source: Reuters

Sign up for our newsletters

Get our pick of top stories and thought-provoking articles in your inbox

Inbox

Get the CNA app

Stay updated with notifications for breaking news and our best stories

Get WhatsApp alerts

Join our channel for the top reads for the day on your preferred chat app

Whatsapp

Get bite-sized news via a new
cards interface. Give it a try.

Click here to return to FAST
Tap here to return to FAST

FAST

About The Author

Leave a Reply

Your email address will not be published. Required fields are marked *